Echo, By Choir Digital

Echo guides organisations to better leverage GenAI platforms to drive business objectives.

It’s no secret that the world of online search is going through some radical transformation. Traditional Search Engine Optimisation (SEO), built for Google’s algorithms, is giving way to AI-powered platforms like ChatGPT, Perplexity, Grok, etc..

Within this changing environment, it’s essential that you effectively position your products / solutions / organisation within GenAI platform summaries.

If your customers are asking AI where to find what they need, will your products appear in the answer?

 Enter Echo, our GenEO offering

Echo is a new, pure-play offering to help organisations stay visible and relevant in this new AI-enabled search era.

Instead of optimising for old algorithms, we help you understand how Generative AI tools interpret your content, how competitors are positioned, and how to continuously improve visibility (and customer action) where it matters most.

Why select Choir’s GenEO offering

1

Positions your products / organisation where customers are making purchase decisions

2

Creates sustained business impact, in a constantly changing environment

3

This offering is pure play AI, built from the ground up around GenAI search, so we aren’t influenced by prior business models or platform relationships

4

Combines automation with hands-on strategic support

5

Aligns GenAI positioning directly to your business goals and growth priorities

Join Echo

Choir’s GenEO offering includes:

  • Analysis

    We use our proprietary GenEO Agent to assess how your brand and products are viewed and assessed by LLM platforms. This effort also, benchmarks your performance against direct and indirect competitors. We also define your strategic business objectives, to ensure GenEO efforts align to where your growth needs to be generated.

  • Remediation

    We co-create a clear action roadmap to strengthen and improve how your products are positioned across leading LLM platforms. Activities are aligned to your business priorities and prioritised accordingly.

  • Maintenance

    Over time, we continuously monitor and track how your brand / products appear in LLM platform searches, adapting in real time to stay ahead as AI algorithms and competitor positions evolve.

Join our Beta

We’re releasing Echo in Beta and inviting select clients to participate. Register your interest below to get early access and learn how GenEO can help your brand and products stay visible in the AI search era.